
MY Initiatives

MYBIA:
A Fresh New Look for a Thriving Community
Midtown Yonge BIA has a new name, a fresh new look, and a renewed commitment to our community. We're now MYBIA, a name that reflects our core values of collaboration, innovation, and authenticity.

Our new visual identity, bursting with vibrant colors and bold shapes, is a symbol of our evolving neighborhood. It's a nod to our diverse businesses, our rich history, and our bright future.



This rebrand is more than just a new logo and some stylish swag. It's a reflection of our dedication to creating a welcoming and inclusive environment for everyone. It's about showcasing the unique character of Midtown Yonge and celebrating the people who make it special.
MYBIA is your BIA, and we're here to support our businesses, advocate for our community, and create a neighborhood that we can all be proud of. Join us as we embark on this exciting new chapter and discover all that MYBIA has to offer.